Joe Mcloughlin

Final Year BA (Hons) Event Management student

Joe Mcloughlin, a final year BA (Hons) Event Management student within the Lancashire School of Business and Enterprise at UCLan received wonderful recommendations and a glowing reference after completing his final year module ‘Consultancy Project’, which required Joe to work on a live brief within a business of his choosing. He successfully landed a spot with nationwide meal prep service, The Health Shack.

Set to graduate in July 2018 at Preston Guild Hall, Joe has reflected on his time at UCLan, especially his placement year, final year Consultancy Project and juggling part-time work alongside his studies. It is clear from connecting with Joe that his drive and determination has contributed towards his achievements throughout his UCLan journey, taking part in the unique LaunchPad Leadership Programme and attending events with UCLan’s Propeller Hub to name just a few.

With a passion and interest already in the fitness and health industry, and a huge liking for the food Health Shack provides – it was only necessary for Joe to reach out to a company he admires and likes.

He states the importance of finding a live client as part of the Consultancy module:

“Finding a live client brief for a consultancy project is crucial. Students need a business who will be co-operative, supportive and eager to hear your voice. After meeting with the owners of the Health Shack, I personally felt they had all of the above and this project was going to be successful due to how open the owners were.”

This final year project comes after Joe successfully completed his placement year. After working within the Hospitality industry for the last ten years, he secured a Marketing Executive role for Ashfield Events - A global event management company specialising in serving the healthcare sector – and landed the opportunity to work for a company GET Destinations, located in Florida, USA, to implement a social media strategy.

This led to his second role within the company as a Project Executive, a diverse role with emphasis on logistics and operations. He expressed how the role was “Fast-paced and full-on” and worked on projects in Madrid, Chicago, Vienna and Lisbon, explaining that he had a great placement year and progression within the company.

Shortly after completing his placement year, he secured a Business Developer role at Tienda Digital alongside his studies before leaving in December 2017 to focus on his final year projects.

Joe then threw himself into his Consultancy Project with Health Shack, he started by reviewing the business as a whole before settling on their Human Resource functions after analysing that this part of the company needed a complete overhaul. He noticed that the store in Preston City Centre, were suffering from a lack of direction and trust, which was preventing growth.

After extensive research, evaluation and analysis he implemented a new system for the company and staff alike. He introduced specified staff training including introduction sheets, performance reviews including reward schemes, annual team meetings and a monitoring system.

He explained: "The experience and knowledge I've learnt through this process, it's so valuable that future employees are also seeing the transferrable skills and potential attributes I have gained"

The Health Shack gave Joe glowing feedback, especially on their social media sites, expressing the great work Joe, as a consultant; brought to the company. Joe speaks about his experience fondly and expresses the importance of the module for business-orientated students studying the course:

"I would highly recommend this module for any final year students on this course. If you are a business-orientated individual who likes to help and support businesses whilst also taking a high-level of responsibility, then this is the module to choose"

"Working with a live business for my final year project, I can openly say the satisfactory and positive feedback I have received from The Health Shack and other business owners too has been the icing on the cake for my four years of studying at UCLan"

Although, this is a very self-motivated module, Joe stated the support on the module was fantastic and the support from his module leader, Jean Metcalfe has been the highest it could be.

What is he up to now?

After completing his project with The Health Shack, he was headhunted by other businesses to work on consultancy projects for them. He has mentioned that there is work in the pipeline with another business in Preston in the near future!

Leonie Jackson | 30 May 2018