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Strategic Plan 2021-2028

Vice Chancellor Graham Baldwin outside the new student centre
Professor Graham Baldwin, Vice-Chancellor

As we approach our 200th anniversary in 2028, it’s the perfect time to revisit, refine and reaffirm our mission and strategy. 

We have a long and successful history of giving our students an outstanding higher education experience, enriched by real-world, practical learning opportunities and our second-to-none support services. We’re proud to offer these life-changing opportunities to everyone who can benefit from them, whatever their background or their personal circumstances.

Four students walking outside the Engineering Innovation Centre

Our Vision

We transform lives by delivering an outstanding educational experience, creating prosperity and opportunity in the communities we serve. 

Student using map and compass in Flight Simulator Suite

Our Mission

To be recognised as a leading UK university, with national and international influence, delivering real-world, practice-based education from our Preston, Burnley, Blackburn (Training 2000), West Cumbria, and Cyprus campuses.

Our extensive curriculum offer, from the arts and sciences to medicine and engineering, is research informed and employer engaged. So, our students are assured of the highest quality learning experience and the best possible outcomes.

Our Values

Our values reflect who we are as a university and what we stand for. They define the things that are most important to us and nurture a sense of shared purpose. They reflect our ambitious nature, inspire us to constantly improve and to enrich the lives of our students, our colleagues and the communities we serve.

Achieving Together
We achieve our ambitions through teamwork and collaboration.
Being Proud
We take responsibility for and professional pride in the quality of our work.
Creating Opportunity
We proactively create and seize every opportunity to flourish in education, at work and for life.
Supporting All
Everyone matters. We show support, respect and compassion for our students, colleagues and communities.

Our Aspirations

Strategic Priorities

Students looking at sky in astronomy lab

Looking further ahead

In an ever more competitive world, we must never become complacent in striving for our ambitions. The success of our strategy depends on innovation and continuous improvement to 2028 and beyond, so our KPIs will be monitored and reported on annually. In three years, we’ll review this plan against what we have achieved and if we need to adapt, we will, to maximise our opportunities for success by 2028.