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Zain Shaikh

BA (Hons) Marketing Management, 2015

Marketing Management graduate, Zain Shaikh, has landed a top job at Red Bull Media House at their global headquarters in Austria, where he works as an International Brand Marketing Manager.

Zain graduated in 2015 and immediately went to work for Red Bull TV where he started as a Program Marketing Manager responsible for the creative marketing campaigns for their TV shows.

During his time at UCLan, Zain was part of the LaunchPad leadership development programme which is exclusive to UCLan’s School of Business and School of Management, and provides students with opportunities to enhance their professional skills, allowing them to become the global leaders of the future.

Talking about LaunchPad, Zain said: “It’s a great chance to meet people who have similar ambitions to yourself. Until you’ve done it you won’t realise how valuable the experience is and how much you will learn. I would recommend any student to apply and give it a go.”

Whilst at University, Zain took advantage of the many opportunities available to him for work experience and completed a one-year industry placement. Speaking about his placement year, Zain cited that it “proved to be especially helpful when applying for graduate jobs, giving me that extra year of experience.”

Zain Shaikh

He worked as a public relations intern for Adidas and Debenhams, a brand developer for Waitrose and a marketing assistant at Mintel to name a few. Zain credits this experience as to one of the reasons why he gained his job at Red Bull TV. He said: “Experience is everything. Sure the degree matters but the work experience is what differentiates you from everyone else. Do internships, work experience, research. It’s all valuable.”

When talking about his time at UCLan, Zain said: “It was very enjoyable and valuable. The lecturers were incredibly helpful and supportive and always available for careers advice. The course allowed me to get a strong understanding of marketing from both a client and agency side.”

13 November 2018