School of Sport and Health Sciences
Greenbank Building, GR147
+44 (0) 1772 89 4909
Subject Areas: Marketing and Public Relations, Media
Senior Lecturer for BSc Sport Business Management with an MBA from Manchester Business School and BA (Hons) Business Studies degree. Extensive experience in Advertising, Marketing, PR, Research, Media, Training, Communications and Digital, having worked in Press, Radio, Television, Digital, Mobile and Advertising Agencies.
Led high-performing Sales and Marketing teams consistently exceeding £ multi-million targets in Advertising, Sponsorship and Promotions across Digital, Mobile, Radio, Print, Television and Press with companies including EMAP, Capital Radio and The Daily Mail. Worked in a number of Advertising Agencies in London, in Media Planning and Buying roles. Managed successful sales teams that, after extensive annual surveys of the advertising marketplace, were voted “Sales Team of the Year” for four years running as Regional Sales and Marketing Director at Emap, Capital Radio Group and the Daily Mail.
Extensive experience in Advertising, Marketing, PR, Research, Media, Training, Communications and Digital. Enterprising and adapt well to emerging technologies especially Mobile, Digital and Social Media supported by business acumen gained from an MBA from Manchester Business School 2001.
In 2002 founded Digital Sales Limited, selling to Advertising Agencies and Clients across the UK representing and selling a range of Digital Services for clients including:
Prior moving into lecturing worked with innovative start up technology organisation delivering the Award Winning Mobile Visual Search campaigns for clients and media owners including Bauer, Fiat, Haymarket, Lacoste, Liverpool Victoria, Manchester United and UK Living.