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Dalvi's: Brand refresh and range expansion

Our Innovation Clinic team supported Dalvi's to redesign their products, making them more suitable to the target audience.

Brief:

  • To develop a range of packaging solutions with established branding assets
  • A brand refresh to ensure it is visible at a reduced size

Result:

  • A design solution delivering distinction in the market to the audience
  • Definition of a range build opportunity
  • A design specification that ensures consistency to support competitive growth
  • A strengthened business proposition

"The Innovation Clinic’s input increased the premium look and feel of my products. They helped to bring my personality through by a mutual understanding and changed my perspective, which was hugely beneficial. "

Seema Dalvi, Managing Director at Dalvi's

The Innovation Clinic are business development experts, who specialise in adding value to businesses through innovation, design and technology.

For more information about how the Innovation Clinic can support your business, please email innovationclinic@uclan.ac.uk or visit our page here.