Nadia is considered the Digital Marketing expert in the School of Business, where she delivers modules on all aspects of digital marketing, and facilitates learning at all levels from undergraduate through to PhD.
In Nadia’s current role as Senior Lecturer in Digital Marketing, she has had the privilege to design and lead the UKs first online MSc Digital Marketing Communications programme. Nadia has also co-designed and led the BA (hons) Digital Marketing Degree Apprenticeship programme. Nadia’s experience also includes participating in delivering Digital Marketing solutions via projects e.g. Knowledge Transfer Partnerships (KTP) and Innovation Vouchers.
Nadia is experienced in both Digital Marketing and online teaching. She is an experienced industry consultant who continues to engage with industry. Having taught online for over 10 years, Nadia brought her combined experience to develop the online MSc Digital Marketing Communications course.
- PhD – Measuring Web Site Efficiency- University of Bradford 2005
- BA (Hons) Marketing 1995
- Member of the Chartered Institute of Marketing (MCIM)
- Chartered Marketer
- Fellow of the Higher Education Academy (FHEA)
- Member of the Institute of Data & Marketing (MIDM)