David leads ICaP within the School of Sport and Health Sciences. The Institute offers Postgraduate Research programmes and supports expert practitioners solve real world problems and create bespoke solutions for themselves and their organisations. David has published in Talent Development, Skill Acquisition, Decision Making, and Organisational Management. His work contributes to the Centre for Applied Sport, Physical Activity and Performance by supporting the Developing Expertise theme within it. David utilises his position to support the University's international sports courses and partnership at the Cyprus campus, China, USA and the Middle East.
David has been the Head of Sport within schools, colleges and university, He has had consultancy roles with England Golf, The Rugby Football League, The English FA, British Cycling and numerous professional football and rugby clubs. His work has provided a talent development framework on which to help sports and education institutions organise and evaluate their programmes and courses - The C.A.R.E. curriculum and athlete development model. David also established the first joint degree in Physical Education and Football Coaching in China with Hunan Normal University in 2018, having previously worked with many university and sporting partners in Beijing, Hong Kong, Shanghai and Shenzhen.