Dr. Alex Grebenar

Lecturer in Event Management

Lancashire School of Business and Enterprise

Greenbank Building, GR129

+44 (0) 1772 89 4635


Alex is a Lecturer in Event Management with 10+ years’ experience of planning and managing a variety of events, teaching at UCLan since 2014.

Social Media

Twitter: @AlexUclan

Full Profile

Alex is passionate about events and approaches the teaching and study of event management from the viewpoint of academic and practitioner. As a lecturer in the Division of Tourism, Hospitality and Events, he teaches on a range of modules grounded in the visitor economy with a specialism in event operations in relation to two key ‘live’ event modules on the undergraduate programme. This has been developed through continuing engagement in event projects and which has to date primarily included corporate events, local music events and internal events for UCLan at divisional and school level. Alex also has experience in the tourism and hospitality industries.


  • PhD: ‘The Commodification of Dark Tourism: Conceptualising the Visitor Experience’, UCLan, 2018
  • PGCert Business Research Methods, UCLan, 2014
  • BA (Hons) Event Management, UCLan, 2011

External Affiliations and Roles

  • Visiting lecturer to Xiamen University, China


Grebenar, A. (2018) ‘The Commodification of Dark Tourism: Conceptualising the Visitor Experience’, Doctoral thesis, University of Central Lancashire.

Weston, R., Grebenar, A., Lawler, M., Hamele, H., Sillence, G., Balas, M., Denman, R., Pezzano, A. and Reiner, K. (2018) Research for TRAN Committee – European Tourism Labelling. Technical Report. European Parliament, Brussels.

More Publications

Research Activities

Alex has a range of research interests with particular focus on interdisciplinary approaches. These include event management and experiences, dark tourism, commemorative events and issues of authenticity.

Teaching activities and responsibilities

A range of undergraduate modules across all levels alongside undergraduate and postgraduate research projects.


  • AEME, 2018
  • Reimagining Authenticity, 2018
  • Encountering Corpses III, 2017: paper entitled ‘Enabling Encounters with Death’
  • TouRNet 2015: paper entitled ‘The Commodification of Dark Tourism’


As well as pursuing research interests, Alex is involved in the preparation and delivery of certain internal events for LSBE throughout the academic year.