Could seaside nostalgia improve our wellbeing?

7 September 2017

UCLan researchers aim to investigate links between memories of the coast and positive emotional states

Seaside nostalgia is good for our wellbeing according to research from the University of Central Lancashire (UCLan).

Tourism experts Dr David Jarratt and Dr Sean Gammon found that returning to the same seaside resorts gives people a bittersweet feeling of remembering happy family times, often in childhood, balanced with the loss of the loved ones they shared the memories with.

Dr Gammon commented: “Nostalgia has been given bad press in recent years but it seems to be enjoying a resurgence for good reasons.  Evidence suggests that it is good for our mental wellbeing as we tap into our younger selves with renewed optimism.  The seaside is the ideal place to experience this nostalgia because the seascape and the feel of the sand between our toes doesn’t change.”

"We live in an ever changing present which can sometimes make people feel anxious and seaside memories are the perfect antidote to that."

In their paper,

‘We had the most wonderful times’: seaside nostalgia at a British resort’, the researchers have focuses their research predominantly on the North West seaside town of Morecambe, a traditional seaside resort that over the years has experienced an ebb and flow of visitors.

Dr David Jarratt said: “Morecambe has faced a variety of challenges since the 1960s, yet the tourists kept on coming, even out of season, and we wanted to know why.  We discovered that Morecambe, like many other British seaside resorts, attracts people for deeply nostalgic reasons that are tied up with a sense of family.  We live in an ever changing present which can sometimes make people feel anxious and seaside memories are the perfect antidote to that.”

Dr Jarratt and Dr Gammon are planning to investigate the links between nostalgia and wellbeing in more depth in the next stage of their study.