Apprentice Digital Marketer

Responsibilities include:-

• Collect, write, and present marketing content, both digital and in other forms, to promote the work of the company.
• Support the team with the development of communications approaches, coordinate social media responses, and support on the production of content for communications as needed, including on websites.
• Develop an understanding of the different clients and support on the development of a strategy for how to communicate with them.
• Search engine optimisation (SEO) - developing strategies to increase the number of visitors to the website by achieving high-ranking placements in search results.
• research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums.
• Develop and integrate content marketing strategies.
• Manage the contact database and assist with lead generation activities.
• Considering the people who our work affects, internally and externally. It’s about treating people fairly and improving the lives of those we impact. It’s about ensuring we have the right processes in place.
• To meet all learning commitments of the apprenticeship as directed by the line manager and the University of Central Lancashire.