International Festivals and Tourism Management MSc

International Festivals and Tourism Management MSc

Lancashire School of Business and Enterprise


Post- graduate





Contact UCLan

Course Enquiries
University of Central Lancashire
Preston, PR1 2HE, UK.

Tel: +44 (0)1772 892400

  • Duration:

    Full-time: One year, Part-time: Two years

  • Level:


  • Mode:


  • Delivery:

    Campus, Full-time and Part-time

  • Campus:


  • Start Date:


  • Award Type:


Why study this programme?

The MSc in International Festivals and Tourism Management programme has been designed to provide a vocational, personal and intellectually challenging education for those wishing to enhance their knowledge and skills in festival and tourism management within a global market.

This postgraduate course is ideal for existing managers and those with an appropriate undergraduate education who wish to aspire to a career in the dynamic and increasingly recognised area of international festivals and tourism management. Modern day tourism trends and analysis illustrate the competitive environment within which changing tourist attraction provision and expansion can be successfully delivered.

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Entry Requirements

Students require a good honours degree (or equivalent) in a subject related to tourism, business or service sector management. It would normally be expected that this degree be awarded at the level of lower second class or above. Other graduates who can demonstrate a commitment to the study of tourism management or who have significant industrial background will also be considered for entry.

Programme at a Glance

The emphasis throughout this course is on the development of a wide range of professional and managerial skills linked to key themes within the area of global festival and tourism management.

The modules have been selected to ensure a blend of theoretical and practical issues within both a managerial and a subject specific context.

PG Diploma - Six modules

  • Principles and Practice of Tourism, Hospitality and Events
  • Management Development in T, H & E
  • International Tourism Management
  • Festivals, Arts, Cultural & Heritage Events
  • Research Methodology: Theory and Practice
  • Tourism and Sustainability

MSc - Nine modules

  • Dissertation or Management Consultancy Project

Further Information

This is an 11 month course comprising three parts. The first two parts include the taught element and the final part consists of a research element leading to writing a Dissertation or a Management Consultancy Project. The taught element focuses on key aspects of festivals and tourism management. For full-time students, the taught element is normally completed over a nine month period, starting in September. Part-time students will normally attend on a one-day-a-week basis and complete the taught element in two to three years.

Students who complete the taught element of the programme, in part or in its entirety, may graduate with either a Postgraduate Certificate or Diploma in International Festivals and Tourism Management. Students wishing to complete the MSc in International Festivals and Tourism Management must complete the research element, which comprises of a Dissertation or a Management Consultancy Project. Full-time students will normally complete this in the three months that follow the taught element, whilst part-time students complete this during the course of an academic session.

Work experience opportunities are available for students during non-teaching time within a range of different roles in the service sector management industry. Students are expected to secure their own work experience with a suitable employer with the support and guidance of the School.

Programme Aims

  • Develop your ability to critically assess knowledge and understanding of business and management theory within the context of the academic study of tourism and festivals and improve business and management practices within tourism and festivals
  • Prepare and develop you for a career in tourism and, or, festivals or a related occupation by developing professional and transferable skills
  • Develop and extend your critical understanding of the theoretical and management issues underpinning the study of tourism and festivals and related areas
  • Develop your ability to undertake independent, critical and substantive research and investigation within the area of international festivals and tourism

We are committed to delivering academic learning of the highest quality, helping you to stretch your mind and fulfil your university ambitions. Please take a look at our staff profiles for more information: Carley Sutton, Professor Richard Sharpley, Dorota Ujma, David Jarratt, Sean Gammon, Paul Fallon, Jo Guiver, Jane Shaw, Daniel Wright and Amanda Payne.


  • Gain an extensive range of knowledge and understanding of the subject of tourism and festivals and be able to evaluate contemporary issues in tourism, festivals and related areas
  • Critically assess the importance of both theory and practice for effective festivals and tourism management in a global business environment
  • Write critically, and at length, on a specific topic related to tourism and festivals

Teaching and Learning Methods - Knowledge is acquired through a combination of lectures, seminars, workshops, presentations, simulation exercises, research posters and guest speakers. Directed reading and self-study will enhance both knowledge and understanding.


  • Be able to exercise judgement as to the appropriateness and potential value of concepts, models, paradigms and ideologies to the understanding and management of organisations in the area of festivals and tourism and related sectors
  • Appraise a range of strategies for the determination, implementation and control of business policies, structures and plans at a strategic level in tourism and festivals and be able to offer and apply rationally-constructed solutions

Teaching and Learning Methods - Individual modules involve students developing and utilising one or more of these skills in preparing material for seminars, participating in activities and preparing assignments. Some modules have an emphasis on the political, sociological and philosophical aspects of the subject, whilst the major emphasis is on the management and application of tourism and festivals in a global context.


  • Critically evaluate the theoretical aspects of festivals and tourism and develop a critical appreciation of the varying cultural contexts in which management and public sector policy decisions are made in relation to festivals and tourism
  • Apply research skills and analysis and display mastery of a specialised area of knowledge within tourism and festivals through an independent research study

Teaching and Learning Methods - Students are encouraged to question and present alternative approaches to different management concepts within festivals and tourism management. In particular students are expected to be able to contextualise management practice within a range of appropriate concepts and theories.


  • Appraise personal and career development needs through self reflection, action planning and implementation. Appreciate the importance of management development

Teaching and Learning Methods - This will be part of an on-going process on the postgraduate modules but will be developed specifically through the Management Development module that will be taught in workshop session.

How to Apply

Our Postgraduate section has more information around applying including visiting UCLan and the support available.

If you want to continue and apply now, you can apply for many of the postgraduate UCLan courses using our Online Application System.

For other postgraduate courses you can apply directly to UCLan by downloading a Postgraduate Application Form (.pdf 190KB) please also see our Postgraduate Application Guidance Notes (.pdf 158KB).


For detailed information about studying this course at UCLan, please see the course handbook for your year of entry:

For information on possible changes to course information, see our Important Information.


Apply now or see further information about postgraduate study and research. International students should visit our international pages.

Contact Us

Tel: +44 (0)1772 892400


Fees 2020/21

Full-time: £6,900 per year (UK/EU)
Part-time: £765 per 20 credits (UK/EU)

Further information:

For 2019/20 fees please refer to our fees page.

UK Government Postgraduate Loans Scheme

If you're thinking of studying a master's or doctoral degree you could be eligible for a loan from the Government to help you study.

For additional help with financing your studies, UCLan offers a range of Postgraduate scholarships, studentships, bursaries and the Alumni loyalty discount.

View further information

Industry Links

We have great links with a range of varied employers across the service sector, both within the UK and overseas. The School enjoys all the benefits of cross industry participation and employability support and guidance for students. In addition to this, we remain affiliated to the Association of Tourism in Higher Education – a tourism led body that both informs the curriculum and future developments across tourism education today.

Learning Environment and Assessment

Students will find the teaching and learning environment worthwhile and challenging. The learning environment is organised to ensure that key concepts, theories, and where appropriate, practices relevant to management in the hospitality and tourism industry form a central role in teaching and learning.

Assessment includes reports, essays, presentations and seminar papers and for those completing the Master of Science Programme, a Dissertation or a Management Consultancy Project.

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