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Ben Casey

Prof. Ben Casey

Professor in Graphic Design

School of Art, Design and Fashion

Victoria Building

+44 (0) 1772 89 3376

rbcasey@uclan.ac.uk

Subject Areas: Design

Full Profile

Before establishing The Chase in 1986, Ben spent several years in education, developing degree courses for graphic design and lecturing and moderating at various colleges and universities. He was appointed Head of School of Graphic Design at the University of Central Lancashire in 1983 and subsequently, helped to found the School of Communications Arts in London.

Ben has been invited onto the boards and steering committees of some of the country’s most respected and influential design advisory panels – most with a substantial educational remit. These include the British Design Council’s Design Skills Advisory Panel; the City of Manchester’s Creative Panel and the Chairmanship of the British Design & Art Director’s Club’s Education Group. In 2003 he was appointed Professor of Visual Communication at The University of Central Lancashire.

Ben set up The Chase in Manchester to offer a credible, regional alternative to London’s brightest and best design consultancies. Since then, The Chase has opened offices in London and Preston and has earned an outstanding reputation for creative excellence. In 2004, The Chase was ranked 2nd most creative agency in the UK and is now one of an elite band of companies to have had work accepted by D&AD in each of its 21 years of existence. Ben has won numerous creative awards including The Grand Award for Creativity at The New York Festival of Advertising & Print. He has also chaired and directed judging juries for all the major UK and international creative awards.

Area of interest

Since Ben's involvement in the design of Deepdale Stadium and the inception of the National Football Museum and its collection, he has pursued his interest in the role of design in the cultural development of our smaller cities and larger towns. Ben has also initiated a series of ongoing projects based in the School of Design, to investigate the potential of creativity and design intervention in the public domain. We aim to create innovative design models that can support Preston to become a modern micro-city with the potential to maintain its own identity in the future, particularly in the light of ongoing urban renaissance in major provincial cities.

Publications

Casey, B., Bainbridge, A. (2004) (eds) ‘Source’. Preston: Department of Design, UCLan (ISBN 1 90192 2359)

Projects

‘Creative Industries and Education’

An ongoing project aiming to create mutual understanding and support links between education and commercial design practice.

‘Design and Communication for Finance’

Project based at The Chase Creative Consultants, Manchester. Involves specialist creative engagement and communication design within innovative commercial banking and financial services. Clients include Cooperative Financial Services and Marks & Spencer Money.

'Visual Communication in Practice'

Professional engagement with The Chase's client base involves creative practical, design solutions to a wide range of contemporary communication contexts and issues.

External Activities

2005: Chair: D&AD North.

2005: Member of the Design Business Association (DBA) Panel reporting to the Cox Review.
The purpose of the Review is to propose to Government ideas that enhance the role of creativity in driving the performance productivity of SMEs in the UK. This includes looking at strengthening the links across university departments and with industry.

2005: Member of the Design Skills Advisory Panel – Leader of The Higher Education Group.
Under the partnership of the Design Council and Creative & Cultural Skills the task of the panel is to review design education in the UK and present recommendations to Government.

2005: Foreman of the Corporate Identity Jury, D&AD

2004: Panel member of D&AD Education Forum, part of the British D&AD Association Congress: 'Does Industry get the Graduates it Deserves?', Billingsgate Market, London

2004 - date: Member of Manchester Creative Panel.
Briefed by Manchester City Council to consider the future development of Manchester and to find ways to facilitate new creative, cultural, commercial, architectural infrastructure for the city. Part of an initiative aiming to make Manchester a 'World City'

2003: Speaker at 'Four Designers' at Leicester Square Odeon, London

1993 - date: Member of Design and Art Direction (D&AD) Education Council

1987 - date: Executive Creative Director of The Chase Creative Consultants Limited; ranked Number Two in UK, 2005 in Design Week Magazine's Annual Creative League Table

Member of the Chartered Society of Designers

Member of the D&AD Association

Awards

The following are some of the awards from the design industry which have been won as a result of peer assessment, in recognition of the creativity and innovation of this work on a regional, national and international level:

Extra Time Carrier Bag, The National Football Museum 2003
UK Design Week (National) Short Listed
UK D&AD (International) Accepted
Database Bag, Gask & Hawley Ltd 2004
UK Design Week (National) Short Listed
UK Creative Review (National) Accepted
UK D&AD (International) Accepted

Think Big Brochure, Preston City Council 2004
USA Type Director's Club Certificate of Excellence
USA New York Festival Bronze World Medal
UK Roses (Regional) Gold (typography)
UK Roses (Regional) Silver (promotional literature)

David Hughes Exhibition Poster, The Harris Art Gallery Preston 2004
USA Art Director's Club Distinctive Merit
UK Creative Review (National)Accepted

Lifestore Money Bags, Marks & Spencer Money 2004
UK Roses (Regional) Silver

Money Bags, Marks & Spencer Money 2004
UK Roses (Regional) Silver
UK Design Week (National) Short Listed

Environmental Educationalist Promotion, David Warburton 2004
UK Creative Review (National) Best in Book
USA New York Festival Bronze World Medal
UK D&AD (International) Silver Nomination
UK Roses (Regional) Gold

Just Visit TV Commercial, The National Football Museum 2002
Europe Epica Finalist
USA New York Festival Silver World Medal
UK Cream (Regional) Winner

Logotype, Conception 2003
UK Design Week (National) Short Listed
USA New York Festival Finalist

Postcard Book, The Chase Creative Consultants Ltd 2002
USA Art Director's Club Merit
UK D&AD (International) Accepted
USA New York Festival Silver World Medal
UK Cream (Regional) Winner (promotional item)
UK Cream (Regional) Winner (typography)
UK Roses (Regional) Commendation

CIDU Logotype, University of Central Lancashire 2002
USA New York Festival Finalist